Key Projects
Key Projects
Since I switched from senior practitioner to a leadership role, what I do has changed from working with single products to more strategic work like leading a large account with multiple product teams. Tackling interesting business challenges brings responsibility for confidentiality. I am not able to share details of projects. What I can share are the methods, processes and practices that made them successful.
Most recent work
Most recent work
NHS COVID-19 APP
Designing under extreme uncertainty for the benefit of millions: I was part of the product team working on the COVID-19 App for the NHS & UK Government
Designing under extreme uncertainty for the benefit of millions: I was part of the product team working on the COVID-19 App for the NHS & UK Government
Designing under extreme uncertainty for the benefit of millions: I was part of the product team working on the COVID-19 App for the NHS & UK Government
DIGITAL GIFT CARDS
A fun, interactive gifting experience that sparks joy and enriches digital gift cards with thought and meaning. Digital unwrapping & a personal note included
A fun, interactive gifting experience that sparks joy and enriches digital gift cards with thought and meaning. Digital unwrapping & a personal note included
A fun, interactive gifting experience that sparks joy and enriches digital gift cards with thought and meaning. Digital unwrapping & a personal note included
DATA DRIVEN CAR SALES
A digital tool that makes selling a used car convenient & transparent through automated data and an augmented reality photo framework
A digital tool that makes selling a used car convenient & transparent through automated data and an augmented reality photo framework
A digital tool that makes selling a used car convenient & transparent through automated data and an augmented reality photo framework
More projects
More projects
Practices
Practices
As a design thinker and workshopper by heart, I enable great ideas through co-creation sessions. I’ve workshopped with people all over the 
: in Hong Kong, London, Edinburgh, Berlin, Zurich, The Hague ... and they have taught me a great deal as a facilitator. A selection of my favorite practices
Exploratory
- User interviews
- Research synthesis
- Empathy map
- Proto- persona map
- Service blueprint
Framing
- User journey map
- Design studio / ideation
- Design critique
- Lean experiments
- Usability testing
Engagements
- Goals & anti-goals
- Assumption mapping
- Risks & mitigations
- Problem statements
- User story mapping
Teambuilding
- Psychological safety
- Team canvas
- Retrospectives
- Remote team building
- Personal goals
© Antonia Horvath, 2021