Key Projects

Key Projects

Since I switched from senior practitioner to a leadership role, what I do has changed from working with single products to more strategic work like leading a large account with multiple product teams. Tackling interesting business challenges brings responsibility for confidentiality. I am not able to share details of projects. What I can share are the methods, processes and practices that made them successful.

Most recent work

Most recent work

covid-app

NHS COVID-19 APP

Designing under extreme uncertainty for the benefit of millions: I was part of the product team working on the COVID-19 App for the NHS & UK Government

Designing under extreme uncertainty for the benefit of millions: I was part of the product team working on the COVID-19 App for the NHS & UK Government

Designing under extreme uncertainty for the benefit of millions: I was part of the product team working on the COVID-19 App for the NHS & UK Government

digital-gift-cards

DIGITAL GIFT CARDS

A fun, interactive gifting experience that sparks joy and enriches digital gift cards with thought and meaning. Digital unwrapping & a personal note included

A fun, interactive gifting experience that sparks joy and enriches digital gift cards with thought and meaning. Digital unwrapping & a personal note included

A fun, interactive gifting experience that sparks joy and enriches digital gift cards with thought and meaning. Digital unwrapping & a personal note included

used-car-sales

DATA DRIVEN CAR SALES

A digital tool that makes selling a used car convenient & transparent through automated data and an augmented reality photo framework

A digital tool that makes selling a used car convenient & transparent through automated data and an augmented reality photo framework

A digital tool that makes selling a used car convenient & transparent through automated data and an augmented reality photo framework

More projects

More projects

Practices

Practices

As a design thinker and workshopper by heart, I enable great ideas through co-creation sessions. I’ve workshopped with people all over the 🌎: in Hong Kong, London, Edinburgh, Berlin, Zurich, The Hague ... and they have taught me a great deal as a facilitator. A selection of my favorite practices

Exploratory

  • User interviews
  • Research synthesis
  • Empathy map
  • Proto- persona map
  • Service blueprint

Framing

  • User journey map
  • Design studio / ideation
  • Design critique
  • Lean experiments
  • Usability testing

Engagements

  • Goals & anti-goals
  • Assumption mapping
  • Risks & mitigations
  • Problem statements
  • User story mapping

Teambuilding

  • Psychological safety
  • Team canvas
  • Retrospectives
  • Remote team building
  • Personal goals
Design-Thinking
UI-Design
Toni-Postit-2021-0916-1
Synthesis2
Workshop-kids2
Toni-Postit-2021-1060-1
Persona
Workshop

© Antonia Horvath, 2021