COACHING & EMPOWERING
In order to grow a team that does their best work, I believe in aligning the skills the business needs them to have with where they would like to grow as a person. I coach through pairing, 1:1 conversations as well as team sessions along with a measurable skill matrix for end-to-end product design. I am constantly improving this matrix, making sure the skills are most relevant.
Validating business Ideas and building the right thing under extreme uncertainty is a tough but rewarding challenge. Through hands-on work and feedback conversations with fellow product people & engineers, I adapt & innovate the toolbox of product design activities & frameworks needed to do the job successfully. New ideas emerge in a lean way by experimenting & learning.
DELIVERY & IMPROVEMENT
High performing teams are balanced and work in a psychologically safe space that allows them to experiment & take risks. In order to make evidence-based decisions, the team conducts user research as a habit. To make success measurable I encourage every team to set product goals and call out the riskiest assumptions, in order to capture validated learning over time.
CLIENT RELATIONS & NEW BUSIENSS
In that sense, I’m a matchmaker. Together with the sales team & a senior mentor, I seek to understand the toughest business challenges of our clients and how our team can help solve them through software. I see many parallels to conducting user research: active listening & building empathy for challenges always form the first step.
Tackling interesting business challenges brings responsibility for confidentiality. I am not able to share any details of these projects. What I can share are the methods, processes and practices that I contributed.
I embrace coming from a visual design background. First and foremost, I care about people and what they need and want from the things I design. But I also care to design in a visually appealing way, being able to tell stories.